Delivering Strategy More Effectively at Chorus

Linking strategy and execution

Chorus saw an opportunity to execute its strategy more effectively by strengthening the management disciplines, leadership behaviours and operating rhythms that shaped how important work moved through the organisation.

Previous attempts to improve delivery had not fully landed. Some approaches felt too evangelical, too generic, or too disconnected from the specific context of Chorus. The organisation needed a more pragmatic approach: one that was tailored to its strategy, its people, its operating environment and the type of work being delivered.

Radically started with the executive team. Through workshops, site visits and education, we helped leaders develop a shared view of what needed to change and why. The work was anchored around a clear goal: improving the execution of strategy. This became a priority for the executive team and a practical frame for the work that followed.

From the outset, the focus was on strengthening three organisational capabilities:

• prioritising work based on strategy
• selecting fit-for-purpose delivery approaches for different types of work
• improving end-to-end value delivery across functions

Chorus is a complex organisation, so a system-wide view was essential. Rather than impose a single model, Radically worked with Chorus to test what would work in practice. Together, we selected a series of strategic business initiatives that were important enough to matter, but focused enough to create real learning.

Radically helped establish cross-functional initiative teams for three key strategic priorities. This involved clarifying the intended outcomes, carefully designing team membership around the skills and experience required, and creating clear delivery roadmaps so progress, decisions and dependencies were visible across the organisation.

To support the work, Radically also helped establish an internal enterprise change team made up of experienced Chorus people. Their role was to observe progress, capture learning, identify organisational constraints and help Chorus continue adapting its management system as the environment changed.

Radically provided leadership, expertise and guidance throughout, working closely with the executive team to help them lead the change in a practical and consistent way. We also designed and co-delivered an organisation-wide capability and awareness programme so Chorus people could understand the direction, the reason for the change and the part they could play.

The pilot delivered its strategic outcomes and created broader benefits for Chorus. It surfaced previously untapped talent, gave people new opportunities to take ownership, and highlighted business constraints that needed to be addressed. Working cross-functionally also helped build stronger understanding across functions, supporting better collaboration, empathy and shared accountability.

Following the pilot, Chorus applied the same principles to the next round of strategic initiatives, tailoring the delivery approach to the nature of the work rather than forcing every initiative into the same model.